In this essential episode of How to Run Profitable Retreats, we dive into the 2024 playbook for using paid social ads to grow your retreat business. Joining us is social ads expert Louise McDonnell, who shares her best tips on using strategic paid advertising to reach your audience and convert them into retreat signups.

We cover:

• Why paid social ads are more critical than ever (and why organic reach won't cut it)

• Proven ad strategies to boost your lead generation—no more hoping for virality 🎯

• How to structure your retreat pricing to cover ad costs, using a $250 cost-per-acquisition model

• The best way to nurture leads who aren't quite ready to commit, with only ~3% ready to buy immediately 💸

From selecting the right ad types to tracking key campaign metrics, Louise takes you through a real-world ad example, showing how $3,000 in ad spend resulted in 12 retreat signups—and 388 future prospects to nurture!

💡 Connect with Louise McDonnell at sellonsocial.media or follow her at @sellonsocialm. For even more insights, grab her free guide at https://www.sellonsocialmedia.academy/freeguide

⭐ If this episode sparks new ideas, please share it, give us a rating, and help others unlock the secrets to profitable retreats!

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