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In this episode, we take a closer look at a topic that’s often celebrated but rarely questioned—business growth. But is all growth good growth?

I’m Deb, a Profit First Professional, and today I explore the vital difference between healthy growth that supports your lifestyle and goals—and unhealthy growth that drains your resources, your time, and your peace of mind.

You’ll hear the story of Gina, a business owner who scaled too quickly without the right financial foundation. Her experience is a cautionary tale of what can happen when growth is prioritised over profit, stability, and alignment. Using her story, I’ll guide you through actionable steps to grow your business in a way that’s sustainable, strategic, and right for you.

Because growth should never come at the cost of your sanity—or your bottom line.

About the Podcast:

This episode of the Financially Healthy Business Podcast reframes the conversation around growth. We challenge the myth that bigger is always better and focus instead on what it really takes to scale a business with intention.

I share strategies for preparing your systems, protecting your profit, and understanding your key metrics before you expand. You’ll learn why slower and smarter often beats faster and riskier when it comes to growing a business that lasts.

This is your guide to sustainable, profitable growth—growth that enhances your life rather than consumes it.

With clear, 15–20 minute episodes designed to empower you with structure and insight, this podcast helps you create a business that supports your financial freedom and personal vision.

Your business. Your pace. Your version of success.Takeaways:

  • This podcast emphasizes the importance of understanding financial fundamentals prior to embarking on growth initiatives.
  • It is crucial to differentiate between healthy growth that aligns with personal goals and unhealthy, chaotic growth that leads to stress.
  • Listeners are encouraged to adopt a methodical approach to scaling their businesses, focusing on sustainable practices rather than rapid expansion.
  • The episode illustrates the perils of explosive growth without foundational stability, urging business owners to prioritize profit and personal well-being.
  • A challenge presented in the podcast invites business owners to identify one actionable step toward growth within a specified timeframe.
  • The podcast concludes with a reminder that successful growth should ultimately enhance one's quality of life and business satisfaction.

Links referenced in this episode:


Companies mentioned in this episode:

  • Accounts Ladies
  • Accounts Office Academy

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10 episodes