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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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How Primary Persona Development Can Skyrocket Your Business
Build With Becky: Smart Strategies To Grow Your Community-Driven Business
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At a retreat earlier this year, I got to meet Ayman Al-Abdullah, former CEO of AppSumo. He shared the growth strategy that took their business from $3M to $84M in six years. And it all started with a Persona. In this episode, I’m breaking down what that actually means, why your “best” customer isn’t always your biggest, and how to build products, programs, and communities in true partnership with the people you most want to serve.
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