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Most financial advisors don't factor time leverage in their marketing strategy.

In this episode of the Daily Discovery Calls for Financial Advisors podcast, Roy Furr — TheAdvisorCMO — breaks down the leverage shift that separates fast-growing RIAs from those stuck chasing prospects one-by-one.

Discover how to turn your expertise, message, and sales conversations into scalable media assets that bring in clients without burning advisor hours — and how to redirect “hidden costs” into real marketing that compounds.

Inside this episode, you’ll learn:

✅ Why Kitces data proves most advisors are secretly overspending to acquire clients — and don’t know it

✅ How to convert manual prospecting into scalable, automated media systems

✅ The leverage move that can 3X your new-client flow without working more hours

✅ Why adopting a "sales multiplied" mindset changes everything for growth-stage RIAs

✅ How content + paid traffic + database nurturing create unstoppable momentum

✅ The right way to package “first-meeting scripts” into assets that pre-sell for you

Roy shares real math, real leverage models, and the RIA growth frameworks used by firms scaling faster than the industry — all while spending less advisor time on lead gen and more time converting ready-to-go prospects.

Whether you want to free up your time, scale your team, or build a marketing system that compounds, this episode gives you the mindset and structure to win with your financial advisor marketing strategy.

👉 Free training: Create “Desirable Discovery Calls” your ideal clients want to book: https://www.TheAdvisorCMO.com/discovery

🔔 Subscribe now to Daily Discovery Calls for Financial Advisors to build a scalable, leverage-driven client acquisition system — and become the firm prospects choose before they ever call anyone else.

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15 episodes