In this Prologue episode of In Pursuit of Purpose™, host Chase Friedman shares his personal journey from filmmaker to brand strategist—revealing the burnout, breakdowns, and breakthroughs that shaped his mission to help founders do good and do well.

Through raw honesty and hard-earned wisdom, Chase explains why purpose isn’t fluff—it’s fuel—and how aligning strategy with soul can completely transform the way you build and lead your business.

This episode sets the tone for the series ahead: real conversations, actionable frameworks, and mindset shifts that challenge the myth that you must trade meaning for money.

What You’ll Learn in This Episode:

✅ Why purpose-driven businesses outperform competitors in growth & profitability

✅ How burnout and breakdowns can lead to breakthroughs

✅ Why the “profit vs. purpose” mindset is a false choice

✅ How to rebuild your business from identity outward

✅ What to expect in future episodes—coaching frameworks, founder stories, and mindset shifts

Key Insights:

00:01:00 — The Lie We’ve Been Sold

00:04:45 — Burnout Is a Symptom of Misalignment

00:06:40 — Rebuilding from the Inside Out

00:09:35 — The ROI of Purpose Is Real

00:10:50 — Purpose as Positioning Power

Guest Bio:

Chase Friedman is a brand coach, storyteller, and founder of Vanquish Media Group, an impact-driven marketing agency. With roots in film and a decade leading a seven-figure agency, he now helps entrepreneurs align profit with purpose—turning clarity into confidence and purpose into positioning. Connect with In Pursuit of Purpose

Connect with In Pursuit of Purpose™

Website → vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

Purpose Positioning™ Framework

Profit with Purpose™ Curriculum & Coaching

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