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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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#12 | Mistakes Killing Your Podcast Retention (And How to Fix Them)
How To Grow A B2B Podcast: SEO, Content Marketing & Lead Generation Strategies For More Sales
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Are the first three minutes of your episode silently causing up to 40% of your listeners to drop off?
If your retention rate is low, Apple and Spotify suppress your reach—no matter how good your content is. Most hosts don’t realize that it’s not their marketing or their keywords holding them back… it’s the mistakes killing your retention time right inside the episode itself.
In this episode, you’ll learn the five silent killers that repel new listeners, destroy completion rates, and prevent your podcast from being recommended to decision makers on Apple and Spotify—plus simple fixes you can implement today.
Here’s what you’ll walk away with:
- The core mistakes killing your retention time and how to eliminate them fast
- How to use hooks, pacing, and open loops to keep listeners engaged to the very end
- The exact retention benchmark top podcasts hit—and what the algorithm does when you reach it
Listen now to fix the mistakes killing your retention time and start getting recommended to more decision-making listeners.
New episodes every Monday, Wednesday & Friday.
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This business podcast helps b2b founders, consultants, service providers, agency owners, saas founders, fractional CMOs, marketing leaders, and b2b leaders overcome low engagement, poor discoverability, no ROI, lack of leads, podcast plateau, podcast stagnation, bad positioning, no visibility, no conversion, inconsistent results, slow growth, and referral dependence by diving deep into podcast strategy, podcast marketing, podcast SEO, content marketing, inbound marketing, outbound, b2b marketing, demand generation, account based marketing, lead generation, pipeline generation, sales enablement, growth strategy, content repurposing, content strategy, and brand positioning, while offering insights on how to generate leads, scale authority, get clients, book calls, convert listeners, build trust, grow audience, increase downloads, rank higher, increase visibility, monetize podcast, systemize growth, grow faster, and ultimately create a predictable pipeline through expert positioning, thought leadership, industry authority, and strategic SEO for sustainable business growth and b2b growth.
12 episodes
