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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In the inaugural episode of The Category Leaders Podcast, Josh Elledge of UpMyInfluence speaks to Eli Igra Serfaty, the Co-Founder & CEO at MAIA Digital and creator and host of the show.
Eli shares the podcast’s mission: spotlighting executives and innovators shaping B2B growth, with a focus on leveraging LinkedIn. They discuss what defines a “category leader,” the evolution of LinkedIn from a hiring tool to a growth engine, and the importance of building a strong online presence. Eli also shares insights about the agency, MAIA Digital, which specializes in LinkedIn strategies. Eli also expresses a desire to have meaningful interviews with ambitious B2B leaders across various industries.
Check out Eli's work at MAIA Digital HERE.
Connect with Eli on LinkedIn HERE.
Think you'd be a great guest on the show? Apply HERE.
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