How CallRail's Call Tracking and AI Transformed STUFF Junk Removal's Revenue with Scott Patterson
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
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Welcome to the Service Business Mastery Podcast!
Visit our website for more episodes and insights! https://www.servicebusinessmastery.com
In this episode of the Service Business Mastery podcast, Tersh Blissett and Josh Crouch sit down with Scott Patterson, Founder & Operator at STUFF Junk Removal, Capital Markets & GTM Strategist at Commune, and Commercial Real Estate Broker at Max One Properties. Scott shares how he transitioned from commercial real estate to starting his junk removal business during the COVID era. He explains how using technology like AI and call tracking systems has helped him scale operations and improve customer acquisition. Scott also discusses the challenges of building a new brand, managing business finances, and staying adaptable in a competitive market. Learn how focusing on the right tools and customer insights can drive success in a fast-changing industry.
In this episode, here's what you can expect to learn:
How technology, including AI and call tracking, is transforming the junk removal industry.
Why using the right marketing tools helps businesses grow and attract more customers.
The challenges of starting fresh with a new brand and the importance of customer insights.
How managing a healthy P&L and understanding business finances drives success.
Simple ways to stay adaptable and use feedback to stay ahead of the competition.
Timestamps⏰
[00:00] - Recap
[01:16] - Episode Introduction & Meeting Scott Patterson
[02:38] - Scott's Journey from Real Estate to Junk Removal
[03:35] - The Impact of COVID on Starting a Business
[04:40] - The Role of Technology in Scaling the Business
[06:28] - Challenges of Competing in a Low-Barrier Industry
[08:50] - Using Callrail for Marketing & Call Tracking
[13:11] - Managing Finances & Building a Healthy P&L
[19:16] - The Rise of Disposable Goods & Consumer Trends
[23:01] - Switching to Callrail and Tracking Performance
[25:56] - Using Ad Source Tracking for Better Marketing Results
[27:28] - Improving Customer Acquisition Through Data Insights
[36:42] - Empowering Teams & Building a Strong Company Culture
[39:23] - Automation and AI Integration in Business Processes
If you found this conversation with Scott Patterson helpful, please leave us a review (5 stars would be greatly appreciated 😉). Links & References:
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