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#476 How Crocs Walk in the Shoes of Their Fans and Drive Global Trends With Anne Mehlman, Executive Vice President and Brand President, Crocs
Manage episode 482178327 series 3563466
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How did Crocs evolve from a simple foam clog to a global footwear icon? In this episode of Shoe-In Show, Anne Mehlman, Executive Vice President and Brand President, Crocs, shares her journey from CFO to brand leader and reveals the secrets behind the brand’s unstoppable growth. From bold collaborations and social media buzz to the power of customer feedback, discover how Crocs continues to redefine casual comfort and culture. Tune in for exclusive insights, innovative strategies, and the story behind building an iconic brand—one Jibbitz at a time!
With special guest:
Anne Mehlman, Executive Vice President and Brand President, Crocs
Hosted by:
Matt Priest, President, FDRA and Sandi Mines, Vice President, FDRA
496 episodes
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