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How to Create and Scale Personalized Shopping Experiences
Manage episode 480016352 series 1402059
Content provided by Shopify. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shopify or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Fresh Sends created a personalized gifting experience that consumers love. Learn how to apply these strategies to your own business.
For more on Fresh Sends and show notes click here.
636 episodes
Manage episode 480016352 series 1402059
Content provided by Shopify. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shopify or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Fresh Sends created a personalized gifting experience that consumers love. Learn how to apply these strategies to your own business.
For more on Fresh Sends and show notes click here.
636 episodes
All episodes
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Shopify Masters


1 How One Brand Made Sephora Create an Entirely New Product Category 40:46
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Dr. Julie Chung and Kent Yu founded T3, becoming the first electrical tool sold in Sephora stores by repositioning hair dryers from appliances to premium beauty products worth $200. For more on T3 and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 How To Start A Niche Clothing Brand While Building Community 26:40
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Dani Noguera left the music industry with no fashion experience and launched Grin27, a cycling brand rooted in purpose and inclusion. He shares how cold emails, beginner-friendly rides, and staying true to his vision helped him carve out a new lane for his business. Watch the full video interview on YouTube! For more on Grin27 and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


Former beauty exec William Smolen turned a personal need into a business opportunity—creating the pet wellness category and scaling WagWell into a leader in just 15 months. For more on WagWell and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 Why Justin Bieber & Louis Vuitton Want Rocky’s Matcha 29:32
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Rocky Xu built Rocky's Matcha from a flea market popup to LA's most coveted brand while working full-time. Learn his best strategies for success. Watch the full video interview on YouTube! For more on Rocky's Matcha and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 How Guru Became North America’s Leading Organic Energy Drink Brand 40:59
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Guru Energy built customer loyalty and beat major competitors by understanding customer profiles in a crowded market and activating a unique influencer strategy. For more on Guru Energy and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 Million-Dollar Marketing Ideas More Businesses Need to Use 33:55
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Explore how Sock Candy’s unique marketing strategies, from Reddit to Meta ads, boost sales. Learn how to implement creative growth tactics for your brand. For more on Sock Candy and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
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Shopify Masters


1 Building an Olive Oil Brand That Farmers Trust and Shoppers Love 30:38
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After discovering women-led farms were under-represented in the olive oil industry, Sarah Vachon launched Citizens of Soil to support small, family farms and deliver refillable, premium oils. Her journey from side hustle to premium grocers shows how curiosity and purpose can power a standout brand. For more info on Citizens of Soil and show notes click here . Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 How Uprisers Uses Partnerships to Scale Community Storytelling 28:06
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When Michelle K. Hanabusa started making t-shirts to celebrate immigrant stories, she didn’t expect to spark a movement. Here’s how she grew Uprisers into a purpose-driven streetwear brand that partners with national retailers and powers community change. For more on UPRISERS and show notes click here . Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 Behind the Seams: Growing a Bridal Fashion Brand Without Investors 34:37
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Gaby Bayona, founder of Truvelle, scaled her bridal fashion business from a home-based sewing studio into four successful brands and retail stores—all while keeping production local and sustainable. For more on Truvelle and show notes click here . Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 How to Raise $1 Million Before Your Final Product Even Exists 29:48
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Evan Quinn and his cofounders run one of the nation’s leading non-alcoholic beverage brands. Before going to market, the cofounders raised their first million dollars, turned feedback from investors into product improvement, and used their MBA network to refine the business strategy. Watch the video interview on YouTube here. For more on Hiyo and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 What Founders Can Learn From Togethxr’s Bet on an Underserved Market 32:10
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Togethxr is rewriting the playbook for women’s sports media with storytelling, viral merch, and brand partnerships that drive real impact. For more on Togethxr and show notes click here . Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
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1 Use Strategic Debt to Grow an 8-Figure Company 28:23
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Bala used smart debt strategies to scale its innovative fitness brand, maintain inventory, and fund product development without venture capital constraints. Watch the video interview on YouTube here! For more on Bala and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 How to Create and Scale Personalized Shopping Experiences 35:25
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Fresh Sends created a personalized gifting experience that consumers love. Learn how to apply these strategies to your own business. For more on Fresh Sends and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
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Shopify Masters


1 Building a $100 Million Brand, One Bridesmaid Dress at a Time 20:30
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From $10 Instagram ads to a $100M brand, Birdy Grey scaled by focusing on what mattered most—its customers. Founder Grace Lee Chen shares how listening, testing, and staying true to her story turned bridesmaid dresses into a breakout business. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.…
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Shopify Masters


1 The Ethical Sourcing Guide Every Founder Needs 40:05
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Their Jewelry is redefining sustainable luxury with ethical gold mining, eco-friendly materials, and timeless design that stands out in a crowded market. For more on Their Jewelry and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
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