In this conversation, Edward Antonelli and Jeremy discuss essential business basics for photographers, focusing on the importance of connecting online presence, leveraging social media, effective networking strategies, and understanding client management through CRM. They emphasize the significance of maintaining an updated portfolio, the role of backlinks, and the necessity of consistent posting to enhance visibility. The discussion also covers the long-term approach to marketing and building relationships within the industry.

Takeaways
Connecting your online presence is crucial for visibility.
Social media acts as a modern marketing tool for photographers.
Networking should focus on building genuine relationships.
Understanding CRM can streamline client management.
Posting consistently on social media increases discoverability.
Engaging with your audience can lead to better connections.
Marketing is a long-term strategy, not a quick fix.
Maintaining relationships is key as industry contacts change.

Chapters
00:00 Connecting Your Online Presence
02:57 The Importance of Backlinks
05:49 Leveraging Social Media for Marketing
08:52 Networking: Building Relationships
11:52 The Role of CRM in Business
14:48 Effective Posting Strategies
18:13 The Long Game in Marketing
20:59 Future Topics and Wrap-Up

Jeremy Freeman @JeremyFreemanPhoto - https://www.instagram.com/jeremyfreemanphoto/
Edward Antonelli - https://www.linkedin.com/in/edward-antonelli/
Shutter & Flow Instagram - https://www.instagram.com/shutterandflowpod/