Ever felt like your client just doesn’t “get it”?

You’ve explained it three different ways…
You’ve sent drawings, even added labels…
Yet somehow, they’re still unsure — or worse, they’re pushing back.

In this episode of The Sill Talks Podcast, I unpack one of the biggest reasons architectural projects go off track: poor client understanding.

But here’s the honest truth — it’s not always the client’s fault.
It’s our job to lead, to explain, and to educate.

This episode isn’t theory or fluff. I walk you through 7 practical, battle-tested steps for educating your clients clearly, confidently, and without frustration.

You’ll learn how to:

• Simplify complex design ideas without dumbing them down
• Use visuals and language your clients actually understand
• Avoid costly miscommunications before they even start
• Turn objections into meaningful collaboration
• Set expectations from the very first conversation
• And transform confused clients into loyal brand ambassadors

I also share real project stories — like how educating a couple in Ondo State completely reshaped how they live in their home today.

📘 Plus: Learn how these strategies tie back to My bestselling book, The Practical Guide to Business for Architects — available now on silldesigns.com

👉 For a deeper perspective, listen alongside Episode 14: underpricing-and-how-it-is-killing-your-business, which explores how to charge what you are worth and have a consistent flow of projects and clients.

So if you’ve ever said, “This client is stressing me,” this episode is for you.

Let’s fix it — with empathy, structure, and strategy.

🎙️ Listen now.
✅ Subscribe.
📤 Share with a fellow architect who needs this today.

Send an email to:
[email protected] to let us know what challenges you are currently facing in your business, to see how best we can help you overcome them.