Episode 716: More Than A Side Hustle, Flower Farming And Floral Design With Marly Surena-Llorens Of Fenimore & Rutland Slow Flowers podcast

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Episode 716: More than a side hustle, flower farming and floral design with Marly Surena-Llorens of Fenimore & Rutland

4d ago 47:03

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https://youtu.be/uGRgC8rjB_U?si=ucehNezGBXce9kuX Marly Surena-Llorens was born and raised in the U.S., but her Haitian mother’s stories of tropical gardens filled with palms, crotons, and bougainvillea plants inspired her lifelong love of flowers. Yet, Marly says some of her most vivid floral impressions came from the BBC programs of her youth, when she watched period TV dramas in her family’s Brooklyn apartment. Today she gardens and grows cut flowers on two residential lots in Allentown, Pennsylvania, a college town located about one hour north of Philadelphia. Marly describes herself as a “farmer who designs,” and with just a quarter of an acre, her land produces enough flowers for Fenimore & Rutland’s seasonal bouquet subscriptions, wedding florals, and design workshops. I’m so thrilled that Robin Avni and I included Marly’s story in our new book, The Flower Farmers, and today you’ll meet her for our extended interview. Marly Surena-Llorens of Fenimore & Rutland (c) Petra Somers We’ve had a great kickoff week for the The Flower Farmers launch and the fun continues today with Marly Surena-Llorens of Fenimore & Rutland, an Allentown, Pennsylvania-based farmer-florist, our special guest. The English cottage garden style of Marly Surena-Llorens of Fenimore & Rutland (c) Petra Somers Marly and I met at an ASCFG conference several years back and I knew I wanted to include her floral journey in a chapter of The Flower Farmers. We’re thrilled with the gorgeous photography she shared for the pages, and we’re so happy that her story is getting out into the world. Marly Surena-Llorens at home and in her cutting garden (c) Petra Somers Today, join me in a lovely and inspiring conversation with Marly as we discuss her farmer-florist business, Fenimore & Rutland, its origins and inspiration, and the way she has turned a lifelong interest in English gardens into a micro farm serving weddings, events, and everyday customers in her area. Marly Surena-Llorens of Fenimore and Rutland in her studio (c) Petra Somers Find and follow Fenimore & Rutland on Instagram and Facebook. Meet Marly, Debra & Robin on Tuesday, June 10th at Longwood Gardens! Tues., June 10th (6-7:30 pm), KENNETT SQUARE, Pennsylvania. Longwood Gardens hosts Robin Avni and Debra Prinzing for a lecture and book-signing about The Flower Farmers. They'll be joined by Marly Surena-Llorens of Fenimore & Rutland (Allentown, Pennsylvania) will join as their special farmer guest. Tickets: $26-$29; Event Details Here. Check out the full event calendar for The Flower Farmers book launch (May & June) Thank you to our Sponsors! This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to the Association of Specialty Cut Flowers. The ASCFG is a gathering place for specialty cut flower growers of all levels of experience. It is a hub of knowledge, where seasoned experts and budding enthusiasts come together to learn, share, and support one another. The ASCFG is dedicated to empowering its members with the knowledge and resources needed to thrive in the world of cut flower farming. From educational workshops and conferences to online resources and publications, they provide a wealth of information and support for all things related to growing exceptional cut ...

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