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Why is social media designed to reward misinformation? The answer might not be what you think.

New research analyzing over 10 million posts reveals a startling paradox that holds true across every major platform, from X and BlueSky to LinkedIn: lower-quality news consistently attracts more engagement than higher-quality content. And the most surprising part? It’s not just the algorithms—it’s us.

This week, we dive into the digital realities fracturing our online world. We explore why user preferences, not just code, are driving us into echo chambers and enabling the spread of misinformation. The implications for our political discourse and society are enormous.

Don't just scroll - understand the forces shaping your feed. Listen to get the insights you need.

Somewhere on Earth: The Global Tech Podcast. New episodes every Tuesday.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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173 episodes