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Today, I am joined by digital music marketing expert Jazmine Valencia, the founder of JV Agency. Jazmine joins me to discuss the evolution of artist-to-fan relationships online, being an extra in a Hawthorne Heights music video in college, and her idea of popular marketing campaigns that worked vs. campaigns that flopped.

✨ MORE ABOUT JAZMINE VALENCIA ✨

Jazmine Valencia is the founder of JV Agency. With artist-focused marketing and a culture-building savvy approach, Valencia has helped advance the careers of an eclectic and hugely successful roster of top-selling artists that include The Killers, Fall Out Boy, Avicii, Max Frost, American Authors, and Shawn Mendes to name a few.

✨ KEEP UP TO DATE WITH JAZMINE VALENCIA ✨

Instagram: instagram.com/djjazzy/

JV Agency Website: https://www.jvagency.co⁠

JV Agency Instagram: instagram.com/jvagency

JV Agency TikTok: tiktok.com/@jvagency

JV Agency Facebook: facebook.com/JVAgency/

✨ CONNECT WITH IZZY ✨

Blog: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://agrrrlstwosoundcents.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠youtube.com/channel/UCv6SBgiYCpYbx9BOYNefkIg⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/agrrrlstwosoundcents/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠twitter.com/grrrlsoundcents⁠⁠⁠⁠

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155 episodes