Attribution, MMM, MTA And All The Other Ms Standard Deviation podcast

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Attribution, MMM, MTA and all the other Ms

Standard Deviation Podcast

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Content provided by Juliana Jackson and Simo Ahava. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Juliana Jackson and Simo Ahava or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

This Podcast is sponsored by Team Simmer.

Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
Sign up to the Simmer Newsletter for the latest news in Technical Marketing.

Latest content from Juliana & Simo

Sign-up to Juliana's newsletter: Beyond The Mean. Subscribe here: https://julianajackson.substack.com/
Latest from Simo: Basic Consent Mode Guide
Latest from Juliana: Don't use LLMs to do Data Analysis

Connect With Barbara Galiza

Linkedin: https://www.linkedin.com/in/barbara-galiza/
Attribution Masterclass: https://attributionmasterclass.com/ (use the coupon code DEVIATION. It's 25% ($100) off )
021 Newsletter: https://www.021newsletter.com/

Also mentioned in the episode:

David Vallejo - GA4 new cookie format explained - https://www.thyngster.com/google-analytics-4-cookie-format-change-from-gs1-to-gs2-explained

Shouts to Slobodan Manic and No Hacks Podcast for helping me with some technical difficulties on this episode. Go ahead and check his podcast for thought provoking conversations about CRO/Growth and product.

This podcast is brought to you by Juliana Jackson and Simo Ahava.

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