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Content provided by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Launching A Big Brand Campaign

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Manage episode 378610422 series 3435683
Content provided by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Welcome to Season 2! Today I mix things up with a solo episode, sharing my experience launching my first out of home (OOH) campaign.
I cover:

  • When and why to consider running a brand campaign
  • How we launched our first OOH campaign for Float
  • What I learned, and what I would do differently in future

Thanks for listening!

  continue reading

21 episodes

Artwork
iconShare
 
Manage episode 378610422 series 3435683
Content provided by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Welcome to Season 2! Today I mix things up with a solo episode, sharing my experience launching my first out of home (OOH) campaign.
I cover:

  • When and why to consider running a brand campaign
  • How we launched our first OOH campaign for Float
  • What I learned, and what I would do differently in future

Thanks for listening!

  continue reading

21 episodes

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