Get ready to rethink your strategy as we explore the B2B marketing tactics behind epic campaigns, discuss the patience needed for long-term success, and decode how insights and clear messaging can make or break your brand.
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==Let's Break It Down==

• 06:05 Understand your market by directly engaging customers.
• 08:59 Positioning errors arise from lacking market distinction.
• 11:11 Educate leadership on realistic marketing timelines, especially B2B.
• 14:31 Client insights address diverse business issues effectively.
• 18:58 CEO asked, I said, "You don't listen."
• 22:38 Integrate lead gen and branding for sustained growth.
• 25:59 Data and feedback build a strong strategy.
• 29:48 Unique, powerful B2B campaign still resonates today.
• 34:01 Needed to understand advertising; simple, effective creativity.
• 35:33 Regular customer conversations are essential for marketing.

==Where You Can Find Us==

1. Website: https://strategycast.com/
2. Instagram: https://www.instagram.com/strategy_cast/
3. Facebook: https://www.facebook.com/strategycast

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