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What if your biggest marketing obstacle isn’t bad data, but the wrong diagnosis? In this episode of StrategyCast, learn how rigorous diagnostics fuel smarter strategies, why true differentiation matters, and how brand and performance marketing can win, together!

And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.
==Let's Break It Down==

  • 06:20 Opportunity Assessment Limitations
  • 10:20 "Marketing Insights at Pepper & Hershey"
  • 12:07 Bringing Consumer Insight to Operations
  • 17:25 "Strategic Differentiation for Brand Growth"
  • 19:55 "Diagnostics to Strategy: Making Choices"
  • 24:41 Assessing Strategic Opportunities
  • 26:59 Brand Stretching Limits: Arm & Hammer
  • 31:55 Integrated Marketing Key to Success
  • 34:49 Ad Tech Mistakes and ROI Challenges
  • 37:24 Marketing Basics: Broad, Inclusive Reach

==Where You Can Find Us==

  1. Website: https://strategycast.com/
  2. Instagram: https://www.instagram.com/strategy_cast/
  3. Facebook: https://www.facebook.com/strategycast

==Leave a Review==
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556 episodes