Filmmaker to Millionaire: He Turned $75 Shoots Into a Real Estate Media Empire
Manage episode 484220797 series 3638823
In this exciting episode of Studio B Sessions, we sit down with John Ruz, a powerhouse in the Orlando film community who turned his passion for visual storytelling into a highly profitable real estate photography and video business. From charging $75 per shoot to closing $140,000 contracts, John walks us through the mindset and strategies that fueled the rapid growth of his companies, JRP and Big Wave Productions.
John shares how he and his producer partner, Brian, scaled their business to seven-figure revenue in under two years by building smart systems, leveraging freelance talent, and offering full-service creative packages. You’ll hear how they navigated tight delivery timelines, increasing client demands, and the traditionally low-paying real estate media market—all while maintaining quality and customer satisfaction.
This episode is packed with practical insights on building scalable operations, including CRM workflows, outsourcing editing, and creating strategic client relationships. Whether you're looking to break into real estate media or scale your own creative business, John’s story is a masterclass in turning craft into a company.
Don’t miss this honest, unscripted conversation that’s full of actionable advice for video professionals ready to grow and thrive in a competitive industry.
Listen to this episode on Apple Podcasts or Spotify (OR wherever you listen to your podcasts!): https://www.studiobsessions.com
Learn more about Bindra Productions: https://bindraproductions.com/
Chapters
1. Filmmaker to Millionaire: He Turned $75 Shoots Into a Real Estate Media Empire (00:00:00)
2. Real Estate Photography Business Growth (00:00:04)
3. Real Estate Photography Business Strategies (00:13:01)
4. Real Estate Photography Business Automation (00:19:44)
5. Outsourcing QC for Image Consistency (00:27:31)
6. Real Estate Photography Customer Service (00:37:30)
7. Real Estate Photography Business Expansion (00:48:14)
8. Real Estate Photography Business Expansion (00:59:47)
9. Building Profitable Client Relationships (01:04:56)
10. Canon R5 Camera Selection Process (01:15:10)
19 episodes