Manage episode 506138855 series 2934427
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In this "Lessons" episode, Darren Marble, CEO of CrowdfundX, breaks down how turning customers into investors can transform the path to going public. He explains why retail investors often behave like long-term institutions, creating a powerful shareholder base that is loyal, engaged, and emotionally invested in a company’s success. Darren highlights how this model not only provides entrepreneurs with capital but also converts everyday customers into brand advocates who increase lifetime value, resist competitors, and amplify growth. He also shares why this approach challenges traditional venture capital models and opens new doors for founders ready to scale.
➡️ Show Links
https://successstorypodcast.com
YouTube: https://youtu.be/DbQROs6Ic5g
Apple: https://podcasts.apple.com/us/podcast/darren-marble-co-founder-ceo-of-crush-capital/id1484783544
Spotify: https://open.spotify.com/episode/5SfnIzQg8vptAby9vMD4rx
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