In today’s episode of our Every Other Thursday Podcast, marketing and brand expert Larry Deutsch joins us. Having spent his entire career driving business outcomes for brands both big and small, Larry Deutsch has an uncanny ability to take the complex and make it simple & straightforward. Currently, CEO & Co-Founder of Chicago-based DVK Marketing, Larry is a real-world marketer who also believes that great marketing does not always have to come from big budgets. You will want to hear how Larry’s views on what makes a brand and where they are created, along with what he’ll be looking for at the upcoming National Restaurant Show. You can learn more about Larry and his company by visiting