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Matilda Murray is the co-owner of STAX., one of Australia’s fastest-growing activewear brands, and the creative force behind fashion label Second Left alongside her husband, Don Robertson. From storage-unit photo shoots to Paris Fashion Week, Matilda has built a loyal community around confidence, comfort and inclusivity – all while sharing her life openly online, hosting Q&As, and taking her followers along for every launch, lesson and level-up.

This conversation will let you behind the veil of building a brand, a business
and a life.

Links & Resources:

Matilda on Instagram:
https://www.instagram.com/matilda_murray_/

STAX:
https://www.instagram.com/staxofficial_/

Second Left:
https://www.instagram.com/secondleftsport/

Follow Me On Instagram:
@julessebastian, @tea_with_jules

Watch Tea With Jules:
https://www.youtube.com/@JulesSebastianChannel

Subscribe:
https://julessebastian.com/pages/sign-up

Credits:
Sound Engineer & Music: @kailesh_reitmans
Videographer & Editor: @nathan_niguidula
Producer: @lisajohnston_ @julessebastian

Welcome to Tea with Jules hosted by Jules Sebastian. Here we spill the tea and learn life lessons from honest conversations with experts, celebrities and friends.

  continue reading

Chapters

1. Selling Shirts From The Boot Of A Car To Paris Fashion Week - Matilda Murray (Co-Owner of STAX.) On Brand Building, Business, & Life (00:00:00)

2. Welcome & Intro (00:01:41)

3. From t-shirts in a car boot to a global brand (00:08:46)

4. The 10-year journey & fast growth (00:12:28)

5. The lockdown launch that nearly broke them (00:13:09)

6. Ego, mistakes and finally asking for help (00:15:13)

7. Marriage, business and “us vs the problem” (00:19:41)

8. Actually liking your partner (00:23:08)

9. Big lives, busy schedules & a day in Matilda’s life (00:24:32)

10. Fitness, netball and discovering she’s “actually athletic” (00:33:42)

11. Social media addiction & gratitude for her community (00:35:48)

12. Spirituality, signs and angel numbers (00:41:36)

13. Grief, therapy and getting back to ‘glass half full’ (00:44:06)

14. Retail stores, scaling back and changing your mind (00:47:29)

15. The video game analogy for life (00:51:56)

16. Final reflections & sign-off (00:54:04)

45 episodes