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AI Shopping Tools: Specialized Startups vs. Tech Giants - OpenAI and Perplexity unveil new AI shopping features, predicting a surge in AI-assisted online shopping. While tech giants have user bases and retailer partnerships, specialized startups like Onton and Daydream, focusing on niche areas and unique datasets, may offer a better shopping experience due to their deep specialization and understanding of consumer decision-making in specific categories.

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