With the launch of apps like OpenAI’s Sora 2, creating videos with AI is easier than ever. On our feeds, it’s getting harder to spot AI-generated videos — and to avoid obvious slop. How much of this boom is novelty and how much is here to stay? Henry Ajder, a deepfake expert and co-founder of the University of Cambridge’s AI in Business Program, charts the latest developments in the field and offers advice about trying to determine what’s real and fake.

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Terms of Service is a CNN Audio and Goat Rodeo production. This episode was produced by Jay Venables. At Goat Rodeo, the lead producer is Rebecca Seidel, and the executive producers are Megan Nadolski and Ian Enright. At CNN, Matt Martinez is our Senior Producer and Dan Dzula is our Technical Director. Production support from Sofía Sanchez. Steve Lickteig is the Executive Producer of CNN Audio.

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