In this episode of the Two Steps Back podcast, Dave Christie discusses the challenges small business owners face in identifying key focus areas and handling objections. He emphasizes the importance of curiosity, empathy, and effective communication in building relationships and trust with clients. The conversation explores various techniques for addressing objections and fostering deeper connections with potential customers, ultimately leading to more successful business interactions.

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Until next time, keep thriving and tackling those objections—one step at a time!