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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Sponsored by Sigma Software
Katherine Tuluzova, CEO of Sigma Software Americas, discusses the challenges of aligned execution, the importance of tech integrations and M&A in the ad tech software space, and the power of relationships. Lack of alignment across organizations, particularly between engineering and go-to-market teams, is identified as a major obstacle to swiftly building new technology.
Katherine emphasizes the importance of communication and building trust to achieve alignment. She also highlights the complexities of tech integrations and M&A, and the need for clear communication and shared objectives.
Finally, Katherine discusses the significance of in-person events for building trust and fostering relationships in the industry.
66 episodes
