Where do you get business acumen? What even is business acumen? And when do valuable metrics turn to vanity metrics? Mike and Doug answer all these questions and more in this episode.

If you would like to learn more, take our online course: Business Acumen for Sales, Marketing & Demand Generation.

Each episode is broken up into three sections: Big News, The Question of the Episode, and Takeaways.
Big News: What is Business Acumen?
Question of the Episode: When does a metric go from being valuable to being vanity?

Takeaways:

• Mike - Look at alternative views. Find things that go against what you initially thought because you’ll learn something new about yourself.
• Doug - Go to someone in your business that does something that you don’t know much about and ask them to tell you a day in their life. Listen, and ask a whole bunch of questions. Seek to understand their world and then try connecting it to yours.

If you'd like to be featured in upcoming episodes, let us know what your question is on Twitter @DemandCreator or email our Podcast Producer at [email protected]

And if you want to watch the video recording of this episode, you can do so at
https://blog.imaginellc.com/theblackline/business-acumen-and-valuable-metrics and follow us on Twitter @dougdavidoff, @knowingwhen & @DemandCreator.