Ep 3. Crafting a Brand That Converts: Branding Beyond the Aesthetic - with Alexis Underwood
The Brand Memo – Bite-Sized Insights for Purpose-Driven, Life-First Business Growth
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Your brand is more than just a logo, a pretty color palette, or a well-designed website—it’s the entire experience people have with your business. In this solo episode, I’m sharing what it really means to have a brand that resonates and how to know if your current branding is actually holding you back. I walk you through the red flags that your brand isn’t working (even if it looks good), what to focus on instead, and how to make your brand feel like you again—so you can attract the right clients and grow with ease.
We’re talking about:
The biggest branding misconception that holds entrepreneurs back
Why a brand that “looks good” isn’t always working behind the scenes
Real signs your brand might be out of alignment
How to reconnect with the emotional experience you want your brand to create
A 3-step vibe check to bring your brand back into alignment
Your brand should be more than pretty. It should feel like you—and magnetize the right people because of it.
Explore more:
Website: www.seedandsol.com
Instagram: @seedandsol.co
19 episodes