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Gregory Vetter is a transformative figure who has guided various enterprises (Tessemae's All Natural, Alta Fresh Foods and Homegrown Brands), as a Founder/CEO. His mission, simply put, is to galvanize the leaders of tomorrow. As a preeminent thinker on issues ranging from leadership, change management to innovation, Greg is a recognized expert and frequent speaker on a host of related topics.

Greg is an author of Undressed: The Unfiltered Story Of My Failed American Dream And How It Led To Success. Passionate about empowering tomorrow's leaders and helping them raise the bar of their performance and manage success, Greg has guided countless entrepreneurs as they navigate the inevitable perils that emerge on one's journey. The book is a proven guide for those who seek to surmount challenges, whether they be business oriented or, conversely, those inherent in everyday life.

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