Jacqui shares her journey from hotels to starting her own business, revealing the lessons learned along the way. She talks about the importance of training, mentorship, and fostering relationships in the event industry. Jacqui also discusses the challenges of running a business in an industry with frequent turnover, the value of word-of-mouth marketing, and the importance of turning down clients that don’t align with your business vision.
About Jacqui Bates:
Jacqui Bates is Director of The Conference Manager, a Melbourne based professional conference organising company established in 2008. She has worked in the meetings and events industry for over 30 years, holding both senior sales/marketing and operational management positions in the hospitality industry before becoming a Conference Organiser.
Jacqui’s LinkedIn: https://www.linkedin.com/in/jacqui-bates-53ba3915/
Website: https://www.theconferencemanager.net.au/
About The PCOA:
The PCO Association is the leading body representing the interests of Professional Conference Organisers and Event Managers in Australia and New Zealand.
The Association’s objectives are to increase the standard of professionalism of its members and promote a better understanding of the roles, functions and contributions of Professional Conference Organisers and Event Managers and other practitioners in the conference and event sector.
Website: www.pco.asn.au
About Connected Event Group:
At Connected Event Group we offer innovation and creativity in audio-visual services and event production, employing technical solutions that help people and businesses communicate with each other. We’ve been translating event technologies for our clients for over two decades specialising in AV equipment and service, technical event production management and broadcasting, across a range of industries. We’re experts in making the impossible possible.
Website: www.connectedeventgroup.com
About Libbie Ray:
Libbie Ray is the Director of Connected Event Group and the President of the Entrepreneurs Organisation Sydney. Libbie's 20 years of experience across marketing, events, technology, and broadcast production provides a well-rounded approach to the new world of events. Libbie's passionate about sharing her knowledge and insights and works with Skills IQ and TAFE to assist in the development of the training and education framework for her sector.
Libbie’s LinkedIn: https://www.linkedin.com/in/libbie-ray/
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