Ep. 63: The Creator Earning $250k+ Posting on LinkedIn ft. Jayde Powell
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This week on The Creator Spotlight Podcast we're joined by Jayde Powell, a creator, social strategist and entrepreneur. Jayde has worked in the industry for over a decade and is an expert in social strategy, previously working with brands like Apple TV, LinkedIn and Delta Airlines. As a creator, she's built a thriving, sustainable business, and currently has 28,000 followers on LinkedIn.
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Jayde
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References
- Jayde's interview with Buffer
- Natalia's essay on authenticity
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Timestamps
00:00 Introducing Jayde
01:24 Making $50k+ in 3 months
06:39 What they don't tell you about speaking engagements
09:15 Creator Tea Talk
13:22 3 parts of approaching brand partnerships
14:49 Authenticity in the creator economy
19:15 Establishing a personal brand in 2025
24:19 The journey to 100k LinkedIn followers
30:27 The journey to $250k of revenue
34:42 All creators are entrepreneurs
42:04 How to build the self-promotion muscle
44:24 Creating unique content to stand out on LinkedIn
48:03 Building a sustainable future in the creator economy
52:56 The importance of community amongst creators
55:24 The #1 piece of advice for creators
63 episodes