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Better Data Science in Marketing with Zack Pike

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Manage episode 319412679 series 3005039
Content provided by Trifacta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Trifacta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Would you save $50 billion — if you had it? Data can help to reduce marketing waste. Zack Pike, founder of Magnetic Data Science, and veteran of the marketing analytics industry, talks to Data Wranglers Joe Hellerstein and Jeffrey Heer about using data science to help marketers reduce waste and uncertainty in their campaigns. #TheDataWranglers

  continue reading

16 episodes

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Manage episode 319412679 series 3005039
Content provided by Trifacta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Trifacta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Would you save $50 billion — if you had it? Data can help to reduce marketing waste. Zack Pike, founder of Magnetic Data Science, and veteran of the marketing analytics industry, talks to Data Wranglers Joe Hellerstein and Jeffrey Heer about using data science to help marketers reduce waste and uncertainty in their campaigns. #TheDataWranglers

  continue reading

16 episodes

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