The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
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Content provided by Hosted by Ramin Ramhormozi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hosted by Ramin Ramhormozi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Google’s E.E.A.T. Uncovered: What Most Ecommerce Brands Miss
Manage episode 478805981 series 3291807
Content provided by Hosted by Ramin Ramhormozi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hosted by Ramin Ramhormozi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode of The Ecommerce Revolution Podcast, host Ramin Ramhormozi interviews Eli Adams, SEO expert and founder of Fire Us Marketing, about Google's critical content evaluation guidelines known as E.E.A.T. (Experience, Expertise, Authoritativeness, Trustworthiness). Eli shares actionable insights on enhancing your ecommerce website's visibility, credibility, and user trust. Learn how to effectively apply E.E.A.T. to boost your site's performance, ranking, and overall online success.
What You'll Learn In This Episode:
The definition and significance of Google's E.E.A.T. for ecommerce entrepreneurs
Practical ways to demonstrate expertise, experience, trustworthiness, and authority on your website
How E.E.A.T. influences your site's SEO indirectly, and strategies to leverage it effectively
The impact of influencer marketing and user-generated content on your site's authority
Creating content that aligns with E.E.A.T. guidelines to attract more organic traffic
Quick actionable wins to immediately improve your site's E.E.A.T. credentials
Leveraging AI tools strategically while maintaining authenticity and trust in your content
Eli Adams' unique insights into the future direction of Google's content evaluation guidelines
Chapters:
0:00 - Introduction to Eli Adams and Fire Us Marketing2:52 - Eli's background and journey in digital marketing9:16 - Defining E.E.A.T. and its importance for ecommerce15:24 - How E.E.A.T. indirectly impacts search engine rankings18:12 - Effective ways to demonstrate trust and authority on your site22:51 - Influence of influencer marketing on E.E.A.T.24:56 - Creating high-quality, E.E.A.T.-friendly content31:24 - Quick wins to enhance your site's E.E.A.T.39:14 - Leveraging AI effectively while maintaining authenticity44:34 - The future of Google's E.E.A.T.45:48 - Eli's fascinating personal use of AI49:44 - Where to connect with Eli Adams
Guest Resources:
Fire Us Marketing:
https://fireusmarketing.com
LinkedIn: The Real Eli Adams
YouTube Channel: Fire Us Marketing
Podcast: Digital Marketing Revolution Podcast
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.ecomrevolution.co
37 episodes
Share
Manage episode 478805981 series 3291807
Content provided by Hosted by Ramin Ramhormozi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hosted by Ramin Ramhormozi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode of The Ecommerce Revolution Podcast, host Ramin Ramhormozi interviews Eli Adams, SEO expert and founder of Fire Us Marketing, about Google's critical content evaluation guidelines known as E.E.A.T. (Experience, Expertise, Authoritativeness, Trustworthiness). Eli shares actionable insights on enhancing your ecommerce website's visibility, credibility, and user trust. Learn how to effectively apply E.E.A.T. to boost your site's performance, ranking, and overall online success.
What You'll Learn In This Episode:
The definition and significance of Google's E.E.A.T. for ecommerce entrepreneurs
Practical ways to demonstrate expertise, experience, trustworthiness, and authority on your website
How E.E.A.T. influences your site's SEO indirectly, and strategies to leverage it effectively
The impact of influencer marketing and user-generated content on your site's authority
Creating content that aligns with E.E.A.T. guidelines to attract more organic traffic
Quick actionable wins to immediately improve your site's E.E.A.T. credentials
Leveraging AI tools strategically while maintaining authenticity and trust in your content
Eli Adams' unique insights into the future direction of Google's content evaluation guidelines
Chapters:
0:00 - Introduction to Eli Adams and Fire Us Marketing2:52 - Eli's background and journey in digital marketing9:16 - Defining E.E.A.T. and its importance for ecommerce15:24 - How E.E.A.T. indirectly impacts search engine rankings18:12 - Effective ways to demonstrate trust and authority on your site22:51 - Influence of influencer marketing on E.E.A.T.24:56 - Creating high-quality, E.E.A.T.-friendly content31:24 - Quick wins to enhance your site's E.E.A.T.39:14 - Leveraging AI effectively while maintaining authenticity44:34 - The future of Google's E.E.A.T.45:48 - Eli's fascinating personal use of AI49:44 - Where to connect with Eli Adams
Guest Resources:
Fire Us Marketing:
https://fireusmarketing.com
LinkedIn: The Real Eli Adams
YouTube Channel: Fire Us Marketing
Podcast: Digital Marketing Revolution Podcast
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.ecomrevolution.co
37 episodes
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Similar to The Ecommerce Revolution Podcast
The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
…
continue reading
BBC Radio 5 live’s award winning gaming podcast, discussing the world of video games and games culture.
…
continue reading
Android Backstage, a podcast by and for Android developers. Hosted by developers from the Android engineering team, this show covers topics of interest to Android programmers, with in-depth discussions and interviews with engineers on the Android team at Google. Subscribe to Android Developers YouTube → https://goo.gle/AndroidDevs
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Africa-focused technology, digital and innovation ecosystem insight and commentary.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Hop aboard for an insightful ride with SE Ranking’s ‘Agency Rollercoaster’ podcast! We sit down with digital agency leaders to chat about their wild professional journeys. From dizzying highs to challenging lows, we cover it all—innovative strategies, client success stories, and insider tips straight from the experts. Whether you’re a seasoned pro or just starting out, our podcast plunges into the twists and turns of client management, team leadership, and business growth in the digital worl ...
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