Manage episode 519845525 series 3593131
You can have the most polished video, perfect lighting, and killer message — but if you don’t hook people in the first five seconds, none of it matters.
In this episode, we break down why your hook determines whether your content lives or dies, and how missing it means you’ve already spent 80% of your marketing budget on content no one watches.
You’ll learn:
🎯 What makes a scroll-stopping hook in 2025
🎯 The psychology behind first-five-second engagement
🎯 How to test and craft hooks that instantly grab attention
🎯 Real examples of what doesn’t work (and why)
If you want people to actually watch, engage, and buy — start here.
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194 episodes