Imagine a potential vendor already loving your approach, valuing your service, and trusting your results before you’ve even stepped through the front door. That’s what a well-crafted Video Sales Letter (VSL) can do. In this episode, I break down exactly how to create and use one to warm up prospects and win more instructions — effortlessly.

🎥 What to say in your VSL

🔑 How to use it before every valuation

🔥 Turn cold leads into warm clients fast

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Demo text....

Hi there — and thanks again for arranging for me to pop over and have a look at your home.

I’m [Your Name], and I’ve been helping people move in [Your Area] for over [XX] years now.

When we meet, I’ll be walking around the property with you, having a chat about your plans, and giving you an honest idea of what your home might sell for right now — based on what’s happening locally and what buyers are actually paying.

But more importantly — I’ll also explain how I can help you make the most of your sale.

When people sell their home, they often focus just on the asking price.

But what really makes the difference is how the property is presented and marketed.

And that’s where I can add real value for you.

I don’t just take some photos and stick your home online like most agents.

I put time, care, and professional marketing behind every property — from eye-catching photography and video tours, to getting it seen by the right buyers using targeted campaigns.

Why does that matter?

Because when your home stands out, it attracts more interest, more serious buyers, and often better offers — meaning you can sell for a stronger price, without the stress of price drops or having it sit on the market for weeks.

In the email you’ve received with this video, I’ve included a few examples of homes I’ve helped sell nearby, along with some feedback from people I’ve worked with over the years.

Hopefully, that gives you a feel for how I work and the results I’ve been able to achieve for others.

When we meet, if you’re happy with what you hear and feel I’m the right fit, I’ll walk you through everything — from getting the home ready for photos, to launching it on the market, handling viewings, negotiating offers, and making sure the whole thing runs smoothly right through to moving day.

I’m all about keeping it clear, personal, and straightforward — and doing everything I can to help you have a successful and stress-free move.

Thanks again — and I look forward to meeting you soon.

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