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551: From $0 to $30M in 3 Years Selling Fashion | Aimee Smale [VIDEO]

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Manage episode 466694743 series 2609669
Content provided by Nathan Chan and Foundr Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Chan and Foundr Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

✅ Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → http://www.foundr.com/startdollartrial

✅ Prefer 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:

→ Starting your ecom biz? https://foundr.com/pages/coaching-start-application

→ Already selling and want to scale? https://foundr.com/pages/coaching-growth-application

What You’ll Learn in This Episode

In this episode, Aimee Smale, founder of Odd Muse, shares how she went from designing £10 logos to building a £24M self-funded fashion brand.

She reveals:

✅ How she launched Odd Muse with just £12,000 and no investors

✅ The pre-order strategy she used to scale profitably

✅ How she handled copycats like PrettyLittleThing

✅ The power of organic influencer marketing

✅ Her approach to community-driven brand building

If you’re an entrepreneur looking to build a high-growth eCommerce brand, this interview is packed with insights on organic marketing, brand positioning, and scaling without outside funding.

📩 How We Can Help You Scale Your Business Faster

🔥 Want to learn directly from 7, 8 & 9-figure founders inside Foundr+?

Start your $1 trial today → http://www.foundr.com/startdollartrial

💡 Prefer a custom roadmap and 1-on-1 coaching?

→ Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application

→ Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application

🔗 Connect With Nathan Chan

📸 Instagram → https://www.instagram.com/nathanchan

💼 LinkedIn → https://www.linkedin.com/in/nathanhchan/

🔗 Connect With Aimee Smale & Odd Muse

📸 Instagram → https://www.instagram.com/aimeesmalex

💼 LinkedIn → https://www.linkedin.com/in/aimee-smale-330565134/

🎯 Follow Foundr for More Business Growth Strategies

📺 YouTube → http://bit.ly/2uyvzdt

🌍 Website → http://www.foundr.com

📸 Instagram → https://www.instagram.com/foundr/

📘 Facebook → http://www.facebook.com/foundr

🐦 Twitter → http://www.twitter.com/foundr

💼 LinkedIn → https://www.linkedin.com/company/foundr/

🎙️ Podcast → http://www.foundr.com/podcast

  continue reading

517 episodes

Artwork
iconShare
 
Manage episode 466694743 series 2609669
Content provided by Nathan Chan and Foundr Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Chan and Foundr Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

✅ Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → http://www.foundr.com/startdollartrial

✅ Prefer 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:

→ Starting your ecom biz? https://foundr.com/pages/coaching-start-application

→ Already selling and want to scale? https://foundr.com/pages/coaching-growth-application

What You’ll Learn in This Episode

In this episode, Aimee Smale, founder of Odd Muse, shares how she went from designing £10 logos to building a £24M self-funded fashion brand.

She reveals:

✅ How she launched Odd Muse with just £12,000 and no investors

✅ The pre-order strategy she used to scale profitably

✅ How she handled copycats like PrettyLittleThing

✅ The power of organic influencer marketing

✅ Her approach to community-driven brand building

If you’re an entrepreneur looking to build a high-growth eCommerce brand, this interview is packed with insights on organic marketing, brand positioning, and scaling without outside funding.

📩 How We Can Help You Scale Your Business Faster

🔥 Want to learn directly from 7, 8 & 9-figure founders inside Foundr+?

Start your $1 trial today → http://www.foundr.com/startdollartrial

💡 Prefer a custom roadmap and 1-on-1 coaching?

→ Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application

→ Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application

🔗 Connect With Nathan Chan

📸 Instagram → https://www.instagram.com/nathanchan

💼 LinkedIn → https://www.linkedin.com/in/nathanhchan/

🔗 Connect With Aimee Smale & Odd Muse

📸 Instagram → https://www.instagram.com/aimeesmalex

💼 LinkedIn → https://www.linkedin.com/in/aimee-smale-330565134/

🎯 Follow Foundr for More Business Growth Strategies

📺 YouTube → http://bit.ly/2uyvzdt

🌍 Website → http://www.foundr.com

📸 Instagram → https://www.instagram.com/foundr/

📘 Facebook → http://www.facebook.com/foundr

🐦 Twitter → http://www.twitter.com/foundr

💼 LinkedIn → https://www.linkedin.com/company/foundr/

🎙️ Podcast → http://www.foundr.com/podcast

  continue reading

517 episodes

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