My guest in this episode is Arielle Smith.

Arielle serves as the President of Life Science at Event Cadence which is an event management platform. She was also one of the founding members of Event Cadence. It enables Life Science companies to efficiently plan and manage both industry conferences and internal meetings. Arielle has worked with pharma companies such as Merck, AstraZeneca, Jazz Pharma, Sanofi, and more.

Previously, she has worked with Lampire Biological Laboratories and Jefferson Health, which helped her to provide the Healthcare industry with the best all-in-one industry conference solution.

She also worked in sales and client management for Paramount-owned Showtime Networks, the company behind award-winning shows like Shameless and Billions.

In this discussion, Arielle and I talk about - How to coordinate efforts of multiple team members - How to collect and leverage data for networking and meetings - The logistics of sending multiple employees to industry events - Individual attendees vs a group of employees being sent by companies.

This was an interesting chat as it was about the logistics of attending industry events rather than what's being presented at those events.

I found my discussion with Arielle very informative and timely considering the kickoff of industry events. I hope you do too.

Here's Arielle Smith.