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“We’re at an inflection point - fans, sponsors and the next generation are demanding better. Sport has to decide what future it wants.”

Human rights lawyer and Athlead CEO Kat Craig joins Sue with a perceptive take on how sport can change the world, yet why it too often simply replicates its worst injustices.

From an “allergic reaction to injustice” to frontline legal work and a decade in sport, Kat explains why she built Athlead to turn athlete voice, sport-for-good strategy and rights-based governance into real, lasting culture change.

Kat breaks down the hard truths: sport’s centralised power and insularity create blind spots that exclude those harmed by discrimination and abuse. The fix isn’t a workshop or a press release - it’s leadership with lived experience, transparency and the courage to embed safeguarding and human rights across everything an organisation does.

Kat unpacks athlete activism in a polarised era, where authenticity matters, scope matters and small, smart acts of allyship can move mountains.

At grassroots level, Kat shares how clear values at her community-owned club empowered young men to stand with women and reject misogyny - even when the backlash came. And she’s clear about the moment we’re in - fans and sponsors now expect accountability, the next generation is demanding better and sport sits at an inflection point where brave decisions will define its future.

A compelling blueprint from a pioneering voice on how to swap statements for structure and build safer, fairer sport for everyone.

Thank you to Sport England who support The Game Changers Podcast with a National Lottery award.
Find out more about The Game Changers podcast here: https://www.fearlesswomen.co.uk/thegamechangers

Hosted by Sue Anstiss
Produced by Sam Walker, What Goes On Media
A Fearless Women production

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Chapters

1. Setting The Stakes On Equality (00:00:00)

2. Meet Kat Craig And Her Mission (00:00:25)

3. Early Roots In Justice And Sport (00:01:29)

4. Why Sport As A Platform For Change (00:03:16)

5. Sport As Mirror And Power System (00:06:47)

6. Founding Athlete: The Gap And Vision (00:09:12)

7. From Athlete Voice To Systems Change (00:12:25)

8. Micro To Macro: Measuring Impact (00:15:08)

9. The Realities Of Athlete Activism (00:16:21)

10. The Big Human Rights Agenda In Sport (00:19:26)

11. Accountability: Leaders, Sponsors, Fans (00:22:05)

12. Culture Change Over One-Off Fixes (00:25:07)

13. Traits Of Organizations That Progress (00:27:01)

14. Backlash, Boycotts, And Allyship (00:31:14)

15. Caring For Advocates And Trauma-Informed Work (00:36:02)

16. Turning Anger Into Constructive Action (00:40:33)

17. The Inflection Point And Next Decade (00:44:58)

18. Why Autonomous Movements Matter (00:48:15)

245 episodes