Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Today's episode is another TikTok live I did recently where I answer people's questions. I talk about how to pick the right business based not on trends or hype, but on self-awareness, passion, and what you can actually execute on. We discuss why the economy shouldn’t stop you from starting, why everything comes down to knowing your strengths, and why posting content at scale is still the biggest opportunity. I also break down live social shopping, the truth about oversaturated markets, how to build discipline, and why accountability is the starting point for breaking bad habits. Hope you enjoy!
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