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How Advanced Analytics Delivered $100M in Retail Value: A Personalization Breakthrough by S.Katyayan
Manage episode 481058149 series 3570694
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This story was originally published on HackerNoon at: https://hackernoon.com/how-advanced-analytics-delivered-$100m-in-retail-value-a-personalization-breakthrough-by-skatyayan.
Shashank Katyayan’s advanced analytics project boosted a major retailer’s margins by $100M using CatBoost-powered personalization at scale.
Check more stories related to data-science at: https://hackernoon.com/c/data-science. You can also check exclusive content about #retail-personalization, #predictive-analytics, #catboost-modeling, #shashank-shekhar-katyayan, #margin-optimization, #retail-machine-learning, #data-driven-promotions, #good-company, and more.
This story was written by: @echospiremedia. Learn more about this writer by checking @echospiremedia's about page, and for more stories, please visit hackernoon.com.
Shashank Shekhar Katyayan led a breakthrough personalization project using CatBoost to optimize promotions at a major US retailer. The initiative delivered a 2-point margin lift and $100M in value. His leadership in advanced analytics set new standards for retail personalization, blending technical innovation with real business impact.
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