This story was originally published on HackerNoon at: https://hackernoon.com/leadership-success-story-srinath-muralinathans-transformative-projects-at-amazon.
Srinath Muralinathan’s voice commerce and Zero Click innovations at Amazon drove record engagement, transforming how millions interact with digital shopping.
Check more stories related to tech-stories at: https://hackernoon.com/c/tech-stories. You can also check exclusive content about #srinath-muralinathan, #alexa-deal-extension, #amazon-zero-click-shopping, #voice-commerce-innovation, #ai-in-e-commerce, #backend-architecture-amazon, #digital-retail-transformation, #good-company, and more.
This story was written by: @echospiremedia. Learn more about this writer by checking @echospiremedia's about page, and for more stories, please visit hackernoon.com.
At Amazon, Srinath Muralinathan led transformative projects like Alexa Deal Extension and Zero Click Shopping, driving a 300% increase in voice deal access and a 47% boost in satisfaction scores. By merging AI, intuitive UX, and strategic leadership, he redefined how customers shop—creating scalable, inclusive, and secure retail innovations.