In this heartfelt episode of The Grit to Growth Podcast, Levi Te Slaa sits down with Alex Peterson, the culinary mastermind behind Baking Up a Storm at Lake Lorraine in Sioux Falls. From humble roots in Iowa to becoming a staple in the Sioux Falls baking scene, Alex shares how his lifelong passion for baking turned into a thriving business.

Alex opens up about the challenges and triumphs of launching his own bakery during a pandemic, the value of taking calculated risks, and why learning to ask for help has been one of the most important lessons of his entrepreneurial journey. He also shares his go-to tools, family traditions, and how staying connected to his community fuels his purpose.

Whether you're dreaming of starting your own business or just love a good story about food, family, and grit—you won’t want to miss this episode.

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