HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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AI can help brands get off the ground fast. But will it keep customers around? Matt Mullenax believes the answer is no. Retention isn’t about bots or macros...it’s about people.
Alyssa Nolte sits down with Matt, founder of Huron, to rethink what keeps customers coming back in a world where everything feels automated. From one-to-one calls to brand voice, Matt shows why the human touch is more than nice to have, it’s the real competitive edge.
Why listen: If you’re building a brand, scaling a startup, or fighting churn, this conversation will make you stop and ask - are you leaning too hard on AI and losing the human element your customers crave?
Key takeaways:
- AI can build a brand, but retention depends on real human connection
- Customers remember personal interactions more than marketing metrics
- Clear personas and life-stage moments are powerful drivers of loyalty
76 episodes