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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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A good, high-quality transcript makes your show easier to find, easier to follow, and easier to share. It's not just about accessibility or podcast SEO (though it helps with both). It's about creating a better experience for every listener and ensuring no growth is left on the table.
(00:00) Nicholas and Elissa discuss transcription on the Headliner Podcast
(00:39) If you aren't transcribing your podcast, you're leaving discovery on the table
(06:54) Adding transcripts can increase organic traffic by 15% and increase keyword lift by 50%
(10:24) Use Eddy by Headliner for quick, easy transcript-based editing
(13:32) Final thoughts on podcast transcription
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