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A year into renting and still struggling? You’re not alone. In this episode, Todd and Jen break down why so many booth renters and suite owners can’t seem to get ahead — and how to fix it.

They’re not anti-rent or anti-suite (far from it).

This is about clarity, accountability, and structure. Whether you’re a year in or just thinking about going solo, this episode gives you the tools to stabilize, grow, and actually profit.

Key Takeaways

• We’re not anti-suite or anti-rent — we’re pro-clarity and accountability.
• Freedom without structure quickly turns into isolation and chaos.
• Math matters: know your break-even and your effective hourly rate.
• Your Google Business Profile and reviews will outperform Instagram.
• Social media without faces or stories doesn’t sell.
• Mentorship, systems, and structure are what separate success from struggle.
• A 90-day plan can rescue your business if you take it seriously.

Episode Timestamps

• [00:00] – Opening takes: Real education & accountability in business
• [06:00] – Todd’s segue: why this topic matters and why they’re not anti-rent or anti-suite
• [08:00] – The #1 reason renters struggle: they don’t know their numbers
• [10:00] – Pricing mistakes and how to calculate your break-even point
• [15:00] – Understanding your effective hourly rate
• [16:00] – The second big issue: marketing — why no one knows you exist
• [19:00] – The power of Google Business Profile and reviews
• [22:00] – The social-media trap: why “back-of-the-head” posts don’t convert
• [25:00] – Math check: what your following actually means for growth
• [29:00] – The mindset problem: freedom without structure = chaos
• [31:00] – What independence really costs and why accountability still matters
• [33:00] – Why mentorship and structure aren’t optional
• [35:00] – 90-Day Rescue Plan: stabilize, rebuild, and grow
• [40:00] – Adding packages, care plans, and simple marketing systems
• [42:00] – Closing thoughts + preview of Part 2 (Why Commission Salons Struggle)

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