Fellow entrepreneur, and also entrepreneur coach Purdeep Sangha joins me today to talk about his journey on the entrepreneurial path. He's learned a lot about balancing altruism with business, and why it's not terrible to raise your prices. It felt weird for him the first time he did it, but the client still said yes anyway. Making the mental switch to value-based pricing is a big part of how a business makes it in this world. There's plenty of mindset involved in it, and today's episode will help you learn more about his unique approach to helping businesses help themselves. If you're just starting on your own entrepreneurial journey--or you've been on it for awhile and could learn something new--listen into this episode. Afterward, get to know Purdeep by by visiting his site purdeepsangha.com or email him at [email protected].