Rooted In Innovation: The Future Of Farming With Darragh McCullough From RTE's Ear To The Ground And Founder Of Elmgrove Farm The Human Centered Design Podcast (This Is HCD) | Service Design & UX podcast

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Rooted in Innovation: The Future of Farming with Darragh McCullough from RTE's Ear to the Ground and Founder of Elmgrove Farm

The Human Centered Design Podcast (This is HCD) | Service Design & UX

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Content provided by Gerry Scullion and The Human Centered Design Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gerry Scullion and The Human Centered Design Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this special walking episode of This is HCD, Gerry visits Elmgrove Farm in County Meath, Ireland, to meet farmer, journalist, and innovator Darragh McCullough.

What started as a flower farm has evolved into a thriving community experience with pizza, peonies, and pick-your-own eggs. Together, they explore the deep thinking, sustainable practices, and collaborative mindset driving the farm’s remarkable transformation.

Learn how Darragh blends farming tradition with human-centred principles, and discover how change-makers in any industry can be inspired by the resilience, creativity, and adaptability found in modern Irish agriculture.

Learn more: https://elmgroveflowerfarm.ie/

🔑 Key Takeaways

How to diversify without losing focus: a masterclass in iterative business building
Why collaboration (not control) is essential for modern rural enterprises
The power of customer experience in reshaping farming's role in local communities

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350 episodes

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