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In this potent episode of The Summer Edit, Jen Szpigiel takes you inside the anatomy of a high-converting offer suite, and why most entrepreneurs are doing it backwards. If you’ve been launching new offers every few weeks just to make ends meet, this is your wake-up call.
Jen reveals the structure that has allowed her to generate multi-5 and multi-6 figure months for over 200 consecutive months without burnout, constant reinvention, or live launch chaos. From building your signature offer to pricing with integrity and creating a true client journey, this episode is your blueprint for building a business you can rest in.
IN THIS EPISODE, YOU’LL LEARN:
- The three essential types of offers every business should have
- Why your signature offer is the most scalable and sustainable thing you can build
- What most people get wrong about “high ticket” pricing (and what strategic pricing really means)
- The secret to guiding clients through your brand journey from entry to elevation
- Why your messaging clarity (not your worth) is usually the reason your offer isn’t selling
- How to create outcome-based deliverables and an iconic buying experience that turns clients into superfans
RESOURCES & LINKS:
- Masterpiece – Create your signature offer: Only $88
- B Lounge – Jen’s iconic container for entrepreneurs ready to lead with clarity and results
Connect with Jen:
- Read the magazine here: @iconicmagazine__
- Hang out with Jen here: @becomingiconic
- See all your resources here: www.becomingiconic.co
329 episodes