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Episode 27 - Nerding Out About Authentic Connections with LindsayTjepkema

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Manage episode 356760265 series 3453742
Content provided by thegreendotconsultinggroup. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by thegreendotconsultinggroup or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In Episode 27 I nerd out with Lindsay Tjepkema about the importance of making authentic connections as a leader, as a business, and as a brand. In this episode Lindsay shares strategies on how leaders and organization's can establish trust while building a strong relationships that will drive engagement and loyalty.

Lindsay Tjepkema is the CEO and co-founder of Casted, the first and only marketing platform built around branded podcasts. With more than 15 years of experience in B2B marketing, including running her own consulting agency, she’s a dynamic leader who’s had tremendous success building and growing marketing teams on a local and global level. After launching a branded podcast for a global marketing company, Lindsay realized her passion for authentic conversations. This led her to founding Casted to help marketers unlock the full potential of their content by harnessing the power of podcasting.

The company has since gained rapid traction among brands that wish to create greater connection with their audiences through authentic conversation.

Today, with Casted, marketers can manage, activate, and measure podcasts from end-to-end while engaging their audience, increasing sales alignment, and quantifying podcast value with metrics that matter. Learn more at casted.us and engage with Lindsay through on Twitter and other social media channels:

Twitter: @CastedLindsay

LinkedIn: https://www.linkedin.com/in/lindsaytjepkema/

LinkedIn Business: https://www.linkedin.com/company/gocasted/

Instagram: https://www.instagram.com/castedlindsay/

  continue reading

54 episodes

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iconShare
 
Manage episode 356760265 series 3453742
Content provided by thegreendotconsultinggroup. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by thegreendotconsultinggroup or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In Episode 27 I nerd out with Lindsay Tjepkema about the importance of making authentic connections as a leader, as a business, and as a brand. In this episode Lindsay shares strategies on how leaders and organization's can establish trust while building a strong relationships that will drive engagement and loyalty.

Lindsay Tjepkema is the CEO and co-founder of Casted, the first and only marketing platform built around branded podcasts. With more than 15 years of experience in B2B marketing, including running her own consulting agency, she’s a dynamic leader who’s had tremendous success building and growing marketing teams on a local and global level. After launching a branded podcast for a global marketing company, Lindsay realized her passion for authentic conversations. This led her to founding Casted to help marketers unlock the full potential of their content by harnessing the power of podcasting.

The company has since gained rapid traction among brands that wish to create greater connection with their audiences through authentic conversation.

Today, with Casted, marketers can manage, activate, and measure podcasts from end-to-end while engaging their audience, increasing sales alignment, and quantifying podcast value with metrics that matter. Learn more at casted.us and engage with Lindsay through on Twitter and other social media channels:

Twitter: @CastedLindsay

LinkedIn: https://www.linkedin.com/in/lindsaytjepkema/

LinkedIn Business: https://www.linkedin.com/company/gocasted/

Instagram: https://www.instagram.com/castedlindsay/

  continue reading

54 episodes

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